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Over 50's

The prevalence of atrial fibrillation (AF) in Australia is a significant health concern.


As of 2021, it is estimated that approximately 2.2% of the general population, more than 500,000 people, are affected by AF.

AF is more common in older age groups, with about 5.4% of Australians aged 55 and over having AF.


Atrial Fibrillation causes 30% of Strokes.


Fitness Enthusiasts

Over-training and excessive physical exertion, especially in endurance sports, can change the structure and function of the heart, potentially leading to arrhythmias.

Over-training can reduce Heart Rate Variability (HRV) which measures the variations in time between heartbeats. 

Reduced HRV can indicate a stressed and overworked body usually associated with fatigue and insufficient recovery. However, a higher HRV is associated with a healthy, responsive cardiovascular system. 

Therefore, HRV can be used to optimise workouts and track improving fitness trends. 

Busy Professionals

Avoid the risk of undetected heart issues that can arise from persistent stress and lack of regular health checks. 

High levels of stress can lead to irregular heartbeats or arrhythmias, which can in turn increase the risk of stroke or heart failure.

Most Australians feel that stress impacts their physical health (72%) and mental health (64%) however very few people report seeking professional help.


Gender Specific Health

On average, one women dies from a heart attack every 2.4 hours in Australia, and almost 22 women die every day from heart disease. This is nearly three times more than those who die from breast cancer. 


Symptoms can be easily dismissed:

discomfort or pain in the upper body, particularly the back, neck, jaw, upper abdomen


extreme or unexplained fatigue

feeling light-headed or dizzy

cold sweats, nausea, or vomiting

shortness of breath

Approximately one in 20 Australians (~ 1.3 million people) are living with diagnosed diabetes.

A further 500,000 Australians are estimated to have undiagnosed type 2 diabetes. 

People with diabetes have a higher risk of developing cardiovascular disease (angina, heart attack, heart failure, stroke, limb ischaemia).

2 out of 3 adults with diabetes will die from a cardiovascular event.


Living with Diabetes


Family history of anxiety

Medical conditions, including heart rhythm disorder

Stressful life experiences, e.g. abuse, bereavement

Recurrent attacks can indicate an anxiety disorder

In 2020–2022, more than one in 6 Australians 
(17.2% or ~3.4 million people) aged 16–85 years
had a 12-month anxiety disorder.

Panic disorder (recurrent panic attacks) does not have one individual cause. 


Usually, there are multiple risk factors that contribute, such as:​


Living with Anxiety and Panic Attacks


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